We are looking for a dynamic and results-oriented individual who will:

Contribute towards growth and profitability by designing and implementing research strategies to improve sales, circulation and advertising of the company's products as well as the brand presence of the Group and its brands

Key Accountabilities

•   Conduct market research into audience profiles and any other specialized study with the aim of gauging audience expectations in support of expanding the company's business
•   Conduct research into competitors advertising activities, undertake periodic market audits and advise on the appropriate action aimed at enhancing the company's market share within the advertising industry
•   Conduct periodic market audit on customer responses to news, circulation trends and adverts
•   Conduct appropriate research to determine the company's market share of the media industry
•   Investigate and analyse the nature and scope of customer complaints with a view to effectively addressing such complaints
•   Conduct research into distribution patterns with a view to improving on the distribution network
•   Co-ordinate and manage third party research projects and analyse results
•   Conduct content analysis and research to improve the Group's brands

Skills / Competencies required

•   Proven Research skills
•   Ability to produce complex reports using statistical methods
•   Strong analytical skills
•   Strong leadership and supervisory skills
•   Ability to work to strict deadlines and under minimum supervision
•   Flexible attitude to working arrangements
•   Strong computer literacy skills (conversant with the use of research software)
•   Excellent verbal, written communication and  presentation skills
•   Working knowledge of the print media industry would be a distinct advantage

Qualification Required & Experience

•   Degree in Mathematics, Planning, Economics, Statistics or Social Psychology with a  minimum of 6 years post qualification relevant experience

Location: Accra

How To Apply For The Job

If you wish to apply please send a detailed CV together with a covering letter and contact telephone number to:

The Director, HR & Administration
Graphic Communications Group Ltd.
P.O.Box 742
Accra

Alternatively, you may email your application to the Human Resource Operations Manager at:-

kathryn.parry@graphic.com.gh

Closing Date: 18 February, 2014