Job Summary
Category:
Telecommunications
Categories
Job Vacancy For Analyst, Customer Knowledge Management
Job Description
• Support the application of analytics to build customer knowledge base. Drive customer insights through synthesis of customer behaviour and business resources to enhance Product and Services development; and overall Customer Experience delivery.
Key Tasks:
• Develop customer segmentation based on usage and other behavioural patterns
• Assist the business in the understanding of customer groups and behaviour trends
• Support the development of targeted campaigns and ROI calculation/campaign optimization (Advance Analytics cycle)
• Data mining related to customer lifecycle management
• Support data-warehousing activities
• Support for BI projects that impact CLM and CVM
• Support the conduct and execution of all Market research activities – liaising with internal stakeholders to provide customer data when required.
• Build a customer knowledge centre that provides a 360-view of customers; (usage and other behavioural patterns) including findings from consumer research/surveys, the insights derived should support CLM and CVM initiatives
• Provide information and data in accordance with defined objectives in response to specific requests by stakeholders
Context :
• Dynamic and highly competitive telecommunication & ICT industry
• Highly regulated environment
• Regionalization structure implication
• Performance driven environment
• Developing sophisticated Client base
• Diverse cultural environment
• Active Media Engagement & Brand Reputation
Location: Accra
How To Apply For The Job
Interested and qualified applicants should send their Curriculum Vitae by June 11, 2021 to:
MTNGhanaRecruitment@mtn.com
Closing Date: 11 June, 2021