Job Vacancy For Digital Marketing Strategist At Insel Communications Ltd



We are an award winning boutique advertising agency specializing in brand management, TV production & post production, graphic design & print.

We are visual thinkers. We are designers. We are producers. We are an extension of our clients' company's. This means creating TV and radio commercials, print materials, corporate videos, TV programmes and many more.

Drive, ambition, creativity and the passion for advertising are all basic necessities in this field. If you have what it takes then you're the person we're looking for.

We are on the lookout for talented & creative individuals who want to write their own career path in a dynamic advertising agency.

We like entrepreneurial, self motivated people who grab the opportunity to make things happen. We don't like 9-5er's who don't bring their own ideas to the table. Positions are open in Digital Media

Person specification
What you don’t know about digital media could be written on a postage stamp, with a marker pen! You can take an idea, sell it, promote it and have customers begging for more without using a single sheet of paper or drop of ink. You are the digital guru par excellence. You have been through the digital media loop and know how to build strong relationships with customers.

You should also be able to demonstrate:

•   3 or more years of digital experience
•   A demonstrated track record of developing and executing successful online campaigns
•   Local digital marketing knowledge
•   Excellent copywriting skill and a keen visual sense
•   Knowledge of SEO, analytics, web technology, mobile campaigns, and brand strategy.
•   Platform and software digital knowledge to support digital project implementation:
•   Ability to work long hours, meet deadlines and work with minimal supervision
•   A high degree of organization and have a deliberate and thorough approach
•   Ability to manage time well, prioritize deadlines and handle multiple projects in a fast paced, deadline sensitive, detail driven environment.
•   Have an intense interest in marketing and possess a strong desire to advance (in both the number and size of brands handled)

The Reward
In return, you'll be joining an entrepreneurial and successful boutique advertising agency which is going from strength to strength. You’ll be part of making it grow, whilst growing your own career at the same time. Salary is negotiable based on your experience and abilities.

Job description
The Digital Media Specialist is responsible for defining and implementing digital media strategies to support client’s brands and achieve business goals.

Qualification Required & Experience

•   University Degree or other relevant professional qualification

Under the supervision of your manager, you are expected to manage digital media campaigns engagement for Insel and assigned clients. You will:

•   Define and implement the right mix of digital media campaigns for client’s brands
•   Negotiate media buying to guarantee the best results for clients
•   Manage, track and analyse client’s digital media campaigns
•   Provide hands on consulting support to client’s
•   Develop / analyse the online activity reports (social media, web and mobile traffics)
•   Track / constantly optimize digital campaigns performance based on set targets
•   Stay up to date on new digital marketing strategies and tools
•   Propose plans to innovate and improve client’s performance
•   Track and monitor competition
•   Contribute to script and concept development
•   Maintain a clear and accurate paper trail
•   And any other reasonable task assigned to you by management

Location: Accra

How To Apply For The Job

Interested candidate should send their CV’s to-

irene@inselghana.com  or  mail@inselghana.com

Closing Date: 17 December, 2015