Job Summary

•   Assist Marketing Manager to deploy marketing strategies and plans to drive awareness and trial of DKT’s brands and products.
•   Work with Marketing Manager to effectively monitor radio and TV placements according to media plans.
•   Be responsible for managing Community Reps, tasked to reach out to Women, Youth and other identifiable groups with reproductive health (RH) information
•   Manage Community Reps to sell RH commodities and meet desired targets.
•   Work with Marketing Manager on the designing and implementation of Marketing and Communication plans and marketing materials for all DKT brands.
•   Be responsible for effectively managing all contracted promotional events and activities to the benefit of DKT Ghana.

Specific Duties & Responsibilities

•   Assist Marketing Manager to effectively implement marketing strategies and plans to drive awareness and trial of DKT’s brands and products.
•   Monitor implementation of marketing strategies and plans and draw attention to any variance
•   Monitor actual spend on implementation of marketing strategies and plans and ensure that they conform to budget
•   Work with Marketing Manager to effectively monitor radio and TV placements according to media plans.
•   Work with a template/Agency to ensure that radio and TV placements are aired according to media plans
•   Work with media consultant to correct any variance between actual media placements and media plan.
•   Be responsible for managing Community Reps, tasked to reach out to Women, Youth and other identifiable groups with RH information.
•   Manage Community Reps by monitoring their work with community groups, sales of RH commodities within various communities and referrals to various providers.
•   Plan and allocate resources to community Reps to make them work effectively.
•   Report on the activities of the Community Reps to Marketing Manager to give an indication of the effectiveness or otherwise of their work.
•   Manage Community reps to sell RH commodities
•   Liaise with Regional Sales Coordinators to supply Community Reps with RH commodities
•   Monitor Sales of community Reps and collect and analyze sales/call data from them.
•   Work with them to ensure adequate follow ups of Women & Youth groups within their communities of operation.
•   Work with Marketing Manager on the design and implementation of Marketing and Communication plans and marketing materials for all DKT brands.
•   Assist Marketing Manager in the development and execution of marketing and communication plans for the DKT brands
•   Take responsibility for the production of ATL, BTL and non-traditional marketing materials including advertising, promotional items for DKT brands.

Other Duties:

•   Perform other duties as may be assigned by Marketing Manager periodically.
•   Ensure confidentiality in the handling of all business related issues.

Qualification Required & Experience

•  Bachelor’s degree in Marketing

Work Experience

•   Minimum of 2 Years  marketing experience
•   Experience in social Media Marketing will be an advantage
•   Experience in an International company will be an added advantage

Skills and abilities

•   Good negotiations and interpersonal skills
•   Good Communication skills
•   Excellent Marketing skills
•   Flexible
•   Effective time management
•   Organizational skills
•   Excellent writing and oral communication skills
•   Fluent in English
•   Computer literate
•   Self driven
•   Achiever

Location: Accra

How To Apply For The Job

Send CV through email to:-

henry_bruce@dktghana.org

Closing Date: 25 November, 2013

The subject of the email should be Marketing Coordinator