Social Media Marketing Manager that will be responsible for managing and executing all social media marketing initiatives carried out

Duties and Responsibilities

•   Development of an overall Social Media Marketing Plan and Strategy
•   Group brand as well as the brands under the conglomerate
•   Development, management and execution of Social Media tools that shall be implemented such as daily observation of the communication taking place within the Social Media Platforms as well as its main competitors
•   In collaboration with customer service associate, ensure the timely, mature and constructive response and action taken on all customer complaints swiftly
•   Seek new and improved methods to engage with current and future customers through the monitoring of global and regional market trends in web interaction

Qualification Required & Experience

•   Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.
•   Demonstrates creativity and documented immersion in Social Media. (Give links to profiles as examples).
•   Proficient in content marketing theory and application. Experience sourcing and managing content development and publishing.
•   Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
•   Displays in-depth knowledge and understanding of Social Media platforms and their respective participants (Facebook, Twitter, Yelp, Google+Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios.
•   Maintains excellent writing and language skills.
•   Enjoys a working knowledge of the blogging ecosystem relevant to the Company’s field.
•   Displays ability to effectively communicate information and ideas in written and video format.
•   Exceeds at building and maintaining sales relationships, online and off.
•   Is a Team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).
•   Makes evident good technical understanding and can pick up new tools quickly.
•   Maintains a working knowledge of principles of SEO including keyword research. Highly knowledgeable in the principles of “Search and Social”.
•   Possesses functional knowledge and/or personal experience with WordPress.
•   Demonstrates winning Social Customer Service techniques. Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues

Location: Accra

How To Apply For The Job

Interested applicants can also send their CVs to:

pokuaobeng@foreverclair.com.gh and copied to:- admin@foreverclair.com.gh

Closing Date: 25 April, 2014